The Harris campaign spent a massive amount of money on a podcast that got a fraction of the viewership that President-elect Trump got on “The Joe Rogan Experience,” according to a new report.
The Washington Examiner published a report Friday detailing how the Harris campaign spent its $1 billion war chest, with one particular expense raising some eyebrows.
“A source familiar with the matter told the Washington Examiner that the Harris campaign spent six figures to build a set for Harris’ appearance on the popular Call Her Daddy podcast with host Alex Cooper,” The Examiner wrote. “The interview came out in October and was reportedly filmed in a hotel room in Washington, DC”
One of the main points that many media commentators have made after Trump’s election victory is the power of podcasts to reach voters.
Trump’s Oct. 25 appearance on Rogan has more than 47 million views on YouTube, while Harris’s sex- and relationship-focused podcast Call Her Daddy has failed to reach the 1 million mark, with 813,201 views since the moment. uploaded on October 6.
Rogan said he had been in negotiations with Harris’ team to have her appear on his podcast, but plans were scrapped when she refused to come record at his studio in Austin, Texas.
Follow along with The Post’s coverage of the 2024 election
The Examiner also reported that the campaign spent $15 million on “event production,” with $1 million going to Oprah Winfrey’s Harpo Productions.
Fox News Digital reached out to Harris’ campaign but did not receive an immediate response.
“Money can’t buy you love or a good candidate,” Republican political strategist Brad Todd said of the Harris Examiner’s massive campaign spending.
“Advertising is a very important source of information for swing voters,” Todd said. “No doubt it matters, but it is not enough. It doesn’t matter if you have the wrong message and it’s not delivered in a compelling way. What her campaign lacked was any attempt to break away from the unpopular administration she has been a part of.”
#Harris #campaign #reportedly #spent #figures #Call #Daddy #podcast #episode #failing #break #million #views
Image Source : nypost.com